Joey Laurenti’s Home Is All About the Power of Personal Style

Louetta R. Clark

“I’m drawn to a lot of colors and textures, and I love objects and art,” says Joey Laurenti, CEO of fashion label Sies Marjan. “Mixing those things together is important to me, because it feels intuitive. It’s not dictated by anything other than what I like.” When Joey moved into this address in Manhattan’s Gramercy Park neighborhood four years ago, everything had worked out for the best. He was searching for a prewar apartment in this specific area to share with his boyfriend, Shane, a doctor, and this one checked that coveted box with two bedrooms and bathrooms. It had the bones and it had the space, but when it came to Joey’s discerning eye, it certainly didn’t have the style.

<div class="caption"> “The living room overlooks a garden, which is really pretty in the summertime,” Joey says. “The green ceiling <a href="https://www.architecturaldigest.com/story/painting-tips-paint-color-ideas?mbid=synd_yahoo_rss" rel="nofollow noopener" target="_blank" data-ylk="slk:paint" class="link rapid-noclick-resp">paint</a> was meant to complement all that greenery outside. I didn’t tell my partner that I was doing it at the time, because I didn’t think he’d go for it, but he loves it.” </div>
“The living room overlooks a garden, which is really pretty in the summertime,” Joey says. “The green ceiling paint was meant to complement all that greenery outside. I didn’t tell my partner that I was doing it at the time, because I didn’t think he’d go for it, but he loves it.”

“Actually, when we moved in, I was stressed out,” he says. “It was our first apartment together, and so we decided to start over. We left all of our old furnishings from our previous apartments behind, and we wanted to make this a new home. But I knew how long that was going to take.” Joey isn’t the type of person who buys furnishings from a short list of recognizable brands, only to fill a room up quickly in a mad dash to settle in. Instead, he takes his time. He collects from a trusted group of antique dealers and follows a curated group of artists. He holds on to beloved pieces from his youth, and grabs an extra something for himself if he’s out shopping for a friend.

<div class="caption"> For the most part, Joey will arrange a piece to “fit” within a certain color scheme or set of proportions he has in his mind. Once it’s there, it usually stays. The fireplace <a href="https://www.architecturaldigest.com/story/4-ways-to-dress-your-mantel?mbid=synd_yahoo_rss" rel="nofollow noopener" target="_blank" data-ylk="slk:mantel" class="link rapid-noclick-resp">mantel</a> is one place that’s open to reinterpretation. </div>
For the most part, Joey will arrange a piece to “fit” within a certain color scheme or set of proportions he has in his mind. Once it’s there, it usually stays. The fireplace mantel is one place that’s open to reinterpretation.

Whether he’s scrolling or strolling, he’s always—consciously or not—looking out for pieces that catch his attention. They’re often kaleidoscopic, and mimic the same attention to scale and detail as the designs of Sies Marjan. But unlike those clothing collections, which skew minimalist, Joey’s interior designs are firmly maximalist. “I can’t really stop,” he says, with a laugh. “I’m constantly bringing something home.”

<div class="caption"> The dining area off of the kitchen is small, so Joey looked for a compact circular dining table to fit. A painting he made in high school hangs above it. </div>

The dining area off of the kitchen is small, so Joey looked for a compact circular dining table to fit. A painting he made in high school hangs above it.

<div class="caption"> “I use textures as a way to layer—to make an interesting mix,” he says. In the living room, a row of cacti on the windowsill seem to bring out the shapes in the surrounding furnishings. </div>

“I use textures as a way to layer—to make an interesting mix,” he says. In the living room, a row of cacti on the windowsill seem to bring out the shapes in the surrounding furnishings.

He began transforming the apartment by painting the living room ceiling and its curved details a playful green to match the garden peeking through the window outside. “I wanted to highlight the architecture of the room without putting too much color on the walls, because I knew the art and furnishings would have color,” he says. A plush pink velvet sofa came next, followed by a trip to a fabric supplier to reupholster other pieces that eventually made it into the room: a second couch, a blue fringed ottoman, and bright yellow and leather chairs.

<div class="caption"> A jam-packed bookshelf is topped by an equally colorful artwork. </div>

A jam-packed bookshelf is topped by an equally colorful artwork.

Joey scattered art across the walls and along ledges, placing blown glass he initially found as a gift (he bought one for himself) on the mantel and vintage rugs across the floor. The burgundy and blue fabric in one—which is from Russia or Kazakhstan, he can’t be sure—complements the indigo shades of the Moroccan rug in the master bedroom. The colors are intentionally more subdued in this room and the adjoining den, where a plaid sofa offsets the vibrant prints that tie all three spaces together. The most meaningful artwork, though, may be the one hanging in the compact dining space. It’s a piece Joey did as a senior in high school, based off the work of artist Alice Neel. “I’ve lived with that painting ever since,” he says. “It’s something that I love, which works with the rest of the eclectic collection that I’ve made over time.”

<div class="caption"> In the den, where Joey and Shane mostly watch TV, a plaid couch sits below two original artworks. “They’re by an artist named <a href="https://elisabethkley.com/home.html" rel="nofollow noopener" target="_blank" data-ylk="slk:Elisabeth Kley" class="link rapid-noclick-resp">Elisabeth Kley</a>, who mostly does ceramics,” Joey says. “We have a vase of hers on the mantel in the living room, too.” </div>
In the den, where Joey and Shane mostly watch TV, a plaid couch sits below two original artworks. “They’re by an artist named Elisabeth Kley, who mostly does ceramics,” Joey says. “We have a vase of hers on the mantel in the living room, too.”

It took years for the apartment to come together, although perhaps it will never be entirely finished. As long as Joey stays open to another texture and color, or object and artwork, there’s always the possibility for improvement. “Usually, if I feel like the proportion or the color of something feels right where it is, then I leave it where it is,” he says. “But if a new object comes in, then there’s a sort of forced rearrangement.”

<div class="caption"> In the master bedroom, Joey wanted a space that felt like a “blank canvas” that still had a lot of texture. He brought color to the walls with four prints by <a href="http://www.mattconnors.info/" rel="nofollow noopener" target="_blank" data-ylk="slk:Matt Conners" class="link rapid-noclick-resp">Matt Conners</a>, which hang above two matching dressers for storage. </div>
In the master bedroom, Joey wanted a space that felt like a “blank canvas” that still had a lot of texture. He brought color to the walls with four prints by Matt Conners, which hang above two matching dressers for storage.
<div class="caption"> As is the case with all of the rooms in his home, Joey incorporated various layers into his master bedroom’s design. The colors of a Moroccan rug are akin to those in the bedding and lamp shades, which “have a bit of green in them to match the drapes,” he says. </div>

As is the case with all of the rooms in his home, Joey incorporated various layers into his master bedroom’s design. The colors of a Moroccan rug are akin to those in the bedding and lamp shades, which “have a bit of green in them to match the drapes,” he says.

<div class="caption"> “I wanted a chair that was sculptural and comfortable, and I think that chartreuse worked well with the other fabrics in the room,” he says. “Comfort is important to Shane. We like to have the fire going and have it be warm and cozy in this room.” </div>

“I wanted a chair that was sculptural and comfortable, and I think that chartreuse worked well with the other fabrics in the room,” he says. “Comfort is important to Shane. We like to have the fire going and have it be warm and cozy in this room.”

💡 Do It Yourself

Use paint to help accent architectural details. “I painted the ceiling in my living room to highlight the soffits, molding, and beams,” Joey says.

Layer patterns and color. Like putting together an outfit, combine printed and colorful textiles for a vivid effect. “I like mixing things together to give texture to a room,” he continues.

The more furniture, the better. Sometimes packing a room with furniture and decor gives a small space a cozy vibe. “I love a crowded room,” he jokes.

🛍 Shop It Out

Architectural Digest may earn a portion of sales revenue from purchases made through affiliate links on our site.

Akari 30A light sculpture by Isamu Noguchi, $200, shop.noguchi.org

Edward Wormley for Dunbar credenza, $6,000, chairish.com

PH 3½–3 pendant light by Poul Henningsen for Louis Poulsen, $953, ylighting.com

Heart Dining Set by Hans Wegner for Fritz Hansen, $8,314, 1stdibs.com

Originally Appeared on Architectural Digest

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